Fear and Failure

There is no bigger decision for most entrepreneurs than the first one, deciding the time is right to make a go of it. It’s the reason why I see post after post and book after book that are all about what you need to do to prepare, to plan, when the time is right, analyzing market and personal conditions…

Well my personal position on every single one of these items is pretty simple, who cares. The reality of starting your business is that you’re going to fail. No matter how good your planning is, how strong your product is, you’re going to make mistakes, have missteps, and deviate from every plan that you made prior to starting. The real question you need to answer is, are you ready to fail?

The beauty of failure is the opportunity to learn. To see in stark reality mistakes you made, and opportunities to avoid them. To capitalize and grow, not only your business but yourself and your person. Shedding the fear of failure allows you to recognize what it is, just another bump in the road so you know how your car reacts, giving you the chance to avoid and correct the next time. 

I work at Intrigo knowing that I’m going to fail, and that’s exactly why I chose to do it. 

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